About Us
Our product
We operate in visual digitization of physical environments through communication solutions in digital signage. The services are based on our proprietary scalable cloud-based software platform. Our solutions strengthen the customer experience and increase the conversion rate in the retail and restaurant industries; facilitates information, orientation, wayfinding, news and advertising in public environments and the transport industry; enhance visitor impressions and visitor business values in the experience industry; and reinforce loyalty, engagement, and functionality in workplaces.
The Business Model
We have a SaaS-based business model centered around licensed software platform, projects, service SLA, hardware, concept design and consulting. Our customer agreements are generally long-term and generate attractive gross margins exceeding 50%. SaaS revenue share currently accounts for more than 40% of our turnover and is increasing.
Business idea
- Our business concept is that the right mix of visual digital technology and customer-oriented creativity has the power to change and influence every arena, in every organization, in every place. We help enable our customers to influence, inspire and guide the behavior of their target audience using visual digital communication in any physical environment.
The Group’s services and solutions are mainly aimed at the following customer segments:
- Retail – Trade, Banking, Automotive, Shopping real estate etc
- Public environment & Media – Transport, Arenas, DOOH etc
- Corporate communication – Offices, Factories and production sites, HR etc
- QSR – Quick Service Restaurants
Market
ZetaDisplay operates in a long-term growth market linked to:
- Increasing visual digitalization of physical spaces in retail, restaurants, public environments, the experience industry, transport, workplaces, and other public areas.
- Growth in large international markets and international customer segments.
- Increasing demands among customers that favor suppliers with greater product development capacity, investment power, sustainability processes and international reach with the resources to handle complex multinational assignments.
Strategy
We are one of the largest digital signage companies in Europe. Our integrated scalable business and organizational model enables growth, competitive product development and an attractive service portfolio based on customer-driven innovation. We pursue opportunities of acquisition and the integration of new companies into the group. Our investments in products and services combined with a leading software platform strengthen our long-term ability as a business solutions partner to promote growth locally and internationally. Supported by financial strength, we actively drive the consolidation of the European market organically and through acquisitions.
Our culture
We foster an inclusive culture, recognising that as an international company with many nationalities working in the organisation, there are differences in experience and background. The company strives to ensure these are respected and appreciated. This gives us a unique perspective to understand and forge relationships with customers and the world.
Sustainability
How we manage sustainability
In addition to complying with local and international rules and regulations, we are committed to and participate in the UN Global Compact since 2020, which means that we work with the ten principles surrounding human rights, working conditions, the precautionary principle and responsibility for the environment, anti-corruption and relevant legislation. We support the work of achieving the global goals for sustainable development as well as several international conventions and principles such as the OECD’s guidelines for multinational companies, among others.
Our sustainability efforts are based on the potential impact we have regarding the environment, social issues and business ethics, as well as corruption. It includes impact in our operations but also via our business relationships with suppliers, partners, customers and when using our solutions. We regularly engage with stakeholders in order to determine the extent of our impact and to safeguard our achievements.
Read more in our sustainability report